A formal, in-depth case analysis requires you to utilize the entire strategic-management process. Assume your group is a consulting team asked by ABC Corporation to analyze its external/internal environment and make strategic recommendations. You will be required to make exhibits to support your analysis and recommendations. The case analysis must encompass 10?12 pages plus the exhibits, cover page, and reference page. The cover page must include the company name, your group name, and the date of submission. The matrices must not be part of the analysis body but exhibits/attachments.
The completed case must include: ONLY HAVE TO COMPLETE THIS PORTION OF THE PAPER, 4 PAGES IN TOTAL THE REST IS ALREADY COMPLETE.?
THE COMPANY IS APPLE.?
- Executive summary; 1.5?pages
- Existing mission, objectives, and strategies; 2 pages
- A new mission statement; 1;5
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